Case study:

Time to rejuvenate, recharge, and refine together as one

Project background

Challenge

A document needed to be created that could be shared (digitally and printed) with attendees for a company retreat. In the past, presentation-style documents were created that included similar content blocks. However, these documents focused on individual components of the retreat, like it’s location and amenities, rather than the company or overall experience.

Solution & Outcome

A brochure was created that included an itinerary and relevant information about the retreat. A company illustration was included on the front and back covers of the brochure as a continuous image. The illustration chosen was in keeping with the event’s theme. The tone of the event was emphasized with relevant stock photography. For the itinerary, the times were written and visualized with graphs that represented a 12-hour clock. This allowed guests to attendees to better grasp how their day was going to be divided.